2025 SCHEDULE
THE DETAILS
SCHEDULE OF EVENTS
Speakers and schedule subject to change

MONDAY
MONDAY, 8/25/25
- 8:00AM – Registration & Breakfast
- 9:00AM – Opening & Welcome by CFWA Board of Directors
- 9:30AM – David Hanscom
- Topic: Command the Future: AI Won’t Replace You, But Someone Using It Might
- 10:15AM – Braden Drake
- Topic: The Most Common Legal Mistakes at Each Stage of Business (And How to Avoid Them)
- 11:00AM – AM Break
- 11:15AM – Meredith Ryncarz
- Topic: The Marriage of Sales & Psychology
- 12:15PM – LUNCH
- 1:30PM & 2:30PM Breakouts Sessions (attendees pick 2)
- Breakout 1A & 2A:
Karie MacLeod- Topic: Scaling Smart: Growing Your Event Business Without Burnout
- Breakout 1B & 2B:
Erica Jankowski- Topic: The Ultimate Email Marketing Blueprint: Client and Industry Partner Strategies That Work
- Breakout 1C & 2C:
Emily Foster Keller- Topic: Your Brand is More than a Logo: Building an Identity that has Depth & Personality
- Breakout 1A & 2A:
- 3:15PM – PM Break
- 3:30PM Emily Rochotte
- Topic: Is Your Marketing Speaking to Gen Z? How to Connect with Your Future Couples
- 4:15PM – Q&A with Bobbi
- 4:45PM – Closing Remarks
- 5:00PM – Get ready to PARTY…!

MONDAY NIGHT PARTY
6:30 – 10:00 PM – Let your hair down during our annual themed Summit Party!
WHAT’S INCLUDED
2 drinks, dinner, live entertainment, networking with speakers, CFWA members, and Summit attendees.

tuesday
TUESDAY, 8/26/25
- 8:00AM – Registration & Breakfast
- 9:00AM – Opening & Welcome by CFWA Board of Directors
- 9:30AM – Irene Tyndale
- Topic: The Profit Path: Revenue-Generating Activities to Build a Resilient Wedding Business
- 10:15AM – Renee Dalo
- Topic: Step Into the Spotlight: Visibility in Your Business
- 11:00AM – AM Break
- 11:15AM – Tom Chelednik
- Topic: Mastering Sales Consultations
- 12:15PM – LUNCH
- 1:30PM & 2:30PM Breakouts Sessions (attendees pick 2)
- Breakout 3A & 4A: Kristin Hubbard
- Topic: More Than a Gig: Creating Careers, Systems, and Freedom in the Wedding Industry
- Breakout 3B & 4B:
Loni Peterson- Topic: Insight Out: Uncovering the Hidden Truths of Consumer Behavior
- Breakout 3C & 4C: Danielle Palmer
- Topic: How the Exec Did I Get Here?: Insights to Drive Your Growth as a Wedding Professional
- Breakout 3A & 4A: Kristin Hubbard
- 3:15PM – PM Break
- 3:30PM – Kristina Stubblefield
- Topic: AI-Powered Marketing: Leveraging Artificial Intelligence to Win More Ideal Wedding Clients
- 4:15PM – Q&A with Bobbi
- 4:45PM – Closing Remarks

ARE YOU READY?
Start SHOWING UP and being visible.
Don’t miss out on a chance to learn from the biggest names in the event industry! 2025 Summit tickets are on sale now.

ABOUT CFWA
The Central Florida Wedding Association (CFWA) is a professional organization made up entirely of licensed and insured wedding vendors. The organization provides continuing education, professional development, support, and networking for local professionals.
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